![Creator Onboarding Program](https://uploads-ssl.webflow.com/62fa9513754743547489fe28/63b8469a814a01a90710b03b_solen-feyissa-qa2IMwBGP1E-unsplash.jpg)
Creator Onboarding Program
In order to increase the diversity of the content and be able to recruit new profiles to the platform, we created a program made up of more than 14 people who were in charge of detecting content creators who could bring freshness to TikTok.
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Results
6 months / 1500 creators/ 30% diversification/ 67% retention